Privacy Policy

Last updated: 9/12/2025

1. Introduction

Upify ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

2. Information We Collect

Personal Information

  • Name and contact information (email address, phone number)
  • Business information (company name, website URL, Shopify store details)
  • Billing and payment information
  • Account credentials and authentication data

Technical Information

  • Website performance data (page speed, Core Web Vitals)
  • Analytics and usage patterns
  • IP addresses, browser types, and device information
  • Cookies and similar tracking technologies

3. How We Use Your Information

  • Provide and maintain our services
  • Process payments and manage your account
  • Communicate with you about services and updates
  • Analyze website performance and provide optimization recommendations
  • Comply with legal obligations
  • Protect against fraud and security threats

4. Information Sharing

We may share your information with:

  • Service Providers: Third-party vendors who assist in providing our services
  • API Partners: Google, Meta, and other platforms for advertising and analytics
  • Legal Requirements: When required by law or to protect our rights
  • Business Transfers: In connection with mergers or acquisitions

We never sell your personal information to third parties.

5. Data Security

We implement appropriate technical and organizational security measures to protect your information against unauthorized access, alteration, disclosure, or destruction. This includes encryption, secure servers, and regular security audits.

6. Your Rights

You have the right to:

  • Access your personal information
  • Correct inaccurate data
  • Request deletion of your data
  • Object to processing
  • Data portability
  • Withdraw consent

7. Cookies

We use cookies and similar technologies to improve your experience, analyze usage patterns, and provide personalized content. You can control cookie settings through your browser preferences.

8. International Transfers

Your information may be transferred to and processed in countries other than Australia. We ensure appropriate safeguards are in place for such transfers.

9. Contact Us

If you have questions about this Privacy Policy, please contact us:

Upify

Baytown Close

Barwon Heads, Victoria 3227

Australia

ABN: 29 775 935 988

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date.